strategic communications, brand and talent development

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Campaigners hail ban of gambling in video games

Media Contact: Adam Bradford, tel: 07950 313113, adam@saferonlinegambling.org, Rodney Levine-Boateng at 100 Acres Media tel: 07578 639284, rodney@100acres.com Today MPs have argued that so-called ‘loot boxes’ in video games for children should be regulated under gambling law and banned from children. The feature, which allows players to stake real ...

Young people losing millions to addictive gaming – REPORT

Today, a survey by the Safer Online Gambling Group exposes Britain’s hidden epidemic of young people spending millions of pounds every year on in-app purchases and video game add-ons. The survey estimates that young people and families could be losing over £270m each year through so called ‘loot boxes’ which offer the chance to gain greater players or upgrades in ...

STATEMENT: William Hill betting shops closures

Stories have been flooding into us of William Hill workers left bereft by the sudden announcement of job losses. I will always stand on the side of protecting gambling addicts as that is what the Safer Online Gambling Group exists to do. However, as a clarifying statement, we are sad to hear of these job losses and wished William Hill had the foresight to sustain ...

COMMENT: Labour’s Gambling Ombudsman leaves out addicts in the short term

Media Contact: Adam Bradford, Safer Online Gambling Group, tel: 07950 313113 / e-mail: adam.bradford@me.com Campaigners Adam Bradford (26) and David Bradford (63), from the Safer Online Gambling Group, have today expressed mixed reaction at Labour moves to bring about a Gambling Ombudsman.The policy announcement, which is being made by Labour’s Deputy Leader Tom ...

Adam to attend Commonwealth Garden Party today

Our founder and director Adam Bradford has been graciously invited to attend the Commonwealth 70th celebration garden party today in London. The Duke of Sussex HRH Prince Harry and Commonwealth Secretary General Patricia Scotland will be in attendance. Adam is an Associate Fellow of the Royal Commonwealth Society, Queen’s Young Leader and has served as a ...

The Safer Online Gambling Group (SOGG) announces breakthrough partnership with GVC Holdings, owners of Ladbrokes and Coral

The Safer Online Gambling Group (SOGG) is to partner with betting and gaming operator group, GVC Holdings – owners of Ladbrokes and Coral – as part of GVC’s Changing for the Bettor campaign. The campaign aims to tackle ‘the issues of gambling related harm head-on”. Founded earlier this year by father and son team, David and Adam Bradford, as a non-profit, SOGG ...

Sarah Jones launches Leadership Live Dubai

ABA client, coach and author Sarah Jones, has launched the Sarah-J Coaching Leadership Live Series in Dubai. Taking place in late October, the event will feature prominent speakers and experts sharing their lessons in leadership and techniques to help make workplaces more diverse and better places for growth and development. The event will take place over two ...

£2 Fixed Odds Betting Terminals stake comes into force

On Monday, all 32,000 Fixed Odds Betting Terminals across the country will have their stakes slashed from £100 to £2, after a review by DCMS last year found that the machines caused problems for punters who in some cases ended up getting into serious debt through addictive gambling. Adam Bradford, 26, is the co-founder of the Safer Online Gambling Group. Adam has ...

Artists, Awards and The Abbey – week in review

Weeks are always busy here but especially so right now. This week I am pleased to welcome artist Dellano Lewis to our family. Dellano Lewis (born November 30th, 1992.) better known by his stage name (BeeNiice) is a Jamaican Reggae artist, singer and songwriter. BeeNiice has always been around music growing up in a household surrounded by old school and new ...

Coaching in the Kitchen inspires in Brixton

Brixton Soup Kitchen is extending its help to local people in need by offering confidence-boosting counselling. Kitchen founder Solomon Smith has teamed up with life coach Sarah Jones to run regular “motivation” sessions at the Coldharbour Lane base, helping to give visitors the confidence to get into work. On Friday (1 February) she organised a “Coaching in the ...